Want More traffic? 6 SEO Tactics to Use Right Now

The world is constantly changing, and so are the SEO techniques. Some of the SEO hacks that you used in 2018 to rank on the top pages of Google might not work this year. That is why it is important to remain updated about the latest trends in SEO. Companies specializing in the best SEO consulting services have a team of SEO experts who can implement top trends in your website to help you get more relevant traffic, build brand awareness, get top ranks on search engines like Google and increase conversions.

All the businesses out there want to know the secret formula to increase organic traffic. Once you start receiving traffic onto your website, you can also convert those visitors into customers with a nicely designed contact form, good product page, or with extended sources such as eBook, whitepaper or more. So implement the below mentioned effective SEO tactics to drive in more traffic, like right now.

Refresh Old Content – Refresh old blogs and publish them as a new material like videos or infographic to skyrocket your existing rankings without putting in much efforts. The videos or infographics together will tell Google that your content is new and updated one. This will spike the traffic, improve your click through rate and rankings as well as provide your website with newer links & better resources.

Get Internal Backlinks - Internal backlinks play a vital role as they guide the search engines through your website. A website lacking internal backlinks means search engines will have a hard time to know where to go next. Doing internal backlinking regularly will help you to optimize both new and old pages and web crawlers will not miss them out. Add breadcrumbs and more content before doing internal linking. This will surely bring in more traffic which means more conversions.

Write For Major Publications - Content is everywhere today! Contribute a little to make a space for your company and get more exposure. All you need to do is look beyond your own company's blog. Write unique content and share it on major publication sites such as Reddit, LinkedIn, Dzone, Facebook Groups, and other sites relevant to your industry. This amplifies your content and grow your website traffic.

Link to Top Industry Specific Influencers – High-profile bloggers and industry influencers have a wider audience. You can look influencers for your specific industry or crawl the social media channels to finding local micro-influencers. Build relationships with them, share their content on your social platforms and they might also share your content. You can ask them for an interview and publish it on all your marketing channels. This will help you drive a chunk of traffic to your site.

Improve Site Speed - Slow speed turns down potential customers. 47% of the users expect a website to load in two seconds or less while the other 40% abandons the page that takes more than 3 seconds to load. Therefore, improve your site speed if it does not meet the above speed criteria for users. Google takes speed into consideration when ranking sites. Increase site speed by choosing the right hosting provider, minimizing HTTP requests, and reducing the server response time.

Add HTTPS If You Haven't Done It Yet - It's high time that you implement HTTPS in your existing site if you have not done it yet. Follow the right steps so that you don’t lose the traffic. Whether your website is new or old, HTTPS is vital to improve SEO rankings on the search engines. It also builds trust and credibility among the users because if you’re still using the HTTP version, Google will warn the users that their information is not safe and this might lead the user to go to your competitor's site. It also helps to boost customer confidence and loyalty, leading to more conversions.

In a nutshell, if you continuously refresh old content, write for major publications, associate with top influencers, improve site speed and implement HTTPS, then you are sure to drive more traffic to your online business. If all this seems overwhelming, then look for a reliable company known for providing the best SEO consulting services. The company will help you gain more ROI through SEO and organic search traffic.